String personalizes local search through advanced algorithms which index multiple data sources including tastes from people & brands users trust.
Design and development of digital ad products, templates for clients as well as functional mockups were created in collaboration with the product and marketing teams to exemplify the latest features within Flite, an HTML5 design studio.
Nook, originally launched by Barnes & Noble, produces eReader and Tablet devices. Now with a strong UK presence, the brand is reaching international audiences through their product as well as their mobile reading apps.
Updates to the microsite including billboards, footlights, banners as well as house ads and affiliates were frequently implemented for promotions and holidays.
Nook was featured at the Frankfurt Book Fair in Germany, the world's largest publishing conference, attracting publishers, authors and bibliophiles. Each wall within Nook's booth was taken into deep consideration to depict Nook's device and mobile app capacity and raise brand awareness overseas.
In-store digital signage was consistently created with each given promotion.
A Facebook gateway page was created to drive people to 'Like' Nook to be entered into a sweepstakes to win one of ten brand new GlowLight devices.
For the Easter holiday, an email campaign was designed to promote special deals on devices in the UK in addition to free eBooks and magazines.
Concepts created at Kern+Lead.
5 Napkin Burger, an upscale restaurant dedicated to the art of the burger in Manhattan's Hell's Kitchen neighborhood, has since expanded to the Upper West Side, Union Square, Boston and Miami.
Renwick Gallery, now known as the Leslie Fritz Gallery, is a contemporary art gallery in New York City. Half page advertisements were commissioned for ArtForum Magazine prior to each new show.
RedFarm is a modernized fusion dim sum restaurant in New York City's West Village.
These dinner, specials and cocktail menus were commissioned for the restaurant's opening.
Concepts were created for Kern+Lead.
Various logos for selected clients.